{"id":4683,"date":"2022-03-22T12:31:23","date_gmt":"2022-03-22T11:31:23","guid":{"rendered":"https:\/\/isocial.cat\/disseny-pla-de-comunicacio-dels-serveis-socials\/"},"modified":"2023-11-16T14:56:13","modified_gmt":"2023-11-16T13:56:13","slug":"design-of-a-communication-plan-for-social-services","status":"publish","type":"page","link":"https:\/\/isocial.cat\/en\/design-of-a-communication-plan-for-social-services\/","title":{"rendered":"Design of a communication plan for social services"},"content":{"rendered":"\n
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Lab<\/a> Services<\/a><\/p>\n\n\n

Design of a communication plan for social services<\/h1>\n\n\n

For communication and social services departments of City Councils.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

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Innovation in Social Services is also changing the way we explain ourselves and communicate, to give value to what we do<\/p>\n\n\n\n

Despite the fact that the public and private budgets dedicated to Social Services have not stopped growing in recent years, this investment effort is often not perceived or valued by the territory (economic agents, citizens, associations…), the strong points of its performance are scarcely known and even old stereotypes and visions that have little to do with what Social Services are today persist<\/strong>.<\/p>\n\n\n\n

This is partly the responsibility of the public managers of these services and the lack of communication plans designed to meet this challenge. Through a social services communication plan that responds to the reality of the territory, these reputational problems<\/strong> that this area of \u200b\u200bpublic policy suffers can be resolved. It is not just about correcting ignorance, but also the distorted and even negative images of Social Services that sometimes circulate among the population of regions or municipalities.<\/p>\n\n\n\n

Other sectors of our society have managed to reverse similar situations. Innovation in Social Services is also changing the way we explain ourselves and communicate, to give value to what we do from Social Services; to make visible its potential<\/strong> as an agent that contributes decisively to social cohesion and people’s quality of life.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n

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